Enhancements | Precise Announces Content Analysis Enhancements To Chorus

LONDON, January 25, 2012 /PRNewswire

Precise, the UK’s heading media monitoring and analysis provider, currently announces enhancements to Chorus, the company’s exclusive calm merger and analysis engine.

Precise processes on median 20 million calm things a month and the Chorus network enables Precise to perform a complex linguistic analysis of this content. The new enhancements to Chorus have increased the company’s skill to make up the information it captures by integrating a operation of clouded cover formed service additions with the Autonomy smart information operations covering (IDOL), a key part of Chorus. These service additions will expand Chorus’s capabilities to cover entity identification, feeling analysis and the programmed categorisation of content.

The motorist at the back these developments is the hurried expansion in the sources of calm that are applicable to those charged with handling corporate and brand reputations. The new service additions will enable Precise to more hurriedly and fairly pick out and broach calm and insights to customers.

Tony Prime, Chief Information Officer at Precise commented: “We are singly placed, in that you takeover a indeed thorough operation of calm from announce element by to amicable media content. This massive operation of information brings challenges that centre on filtering that information and identifying the sources that have influence. Bringing make up to this ever stepping up river of calm is a vicious routine that allows us to broach applicable and significant insights to our customers. These developments moreover act for an important step towards enabling Precise to expand the calm analysed by Chorus to a wider set of unstructured data.”

About Precise

Precise is a business information organisation that monitors, analyses and draws perception from news, opinions and conversations to help organisations comprehend the trends and influences that effect on their businesses.

It provides a unique operation of media monitoring and analysis services and program applications to open relations, selling and media professionals.

Precise is used by 5,000 agency, corporate, consumer, financial, gift and open zone customers inclusive the most of the tip 100 PR agencies and more than 75% of the FTSE 100

For serve information greatfully contact:
Juliette Murray, Precise: +44(0)20-7264-4808
Follow us @PreciseTweets